Vision and Mission

iDNA is dedicated to providing superior communications value… because results matter.

iDNA is dedicated to producing smart, strategic and creative communications programs that provide measurable results and help clients achieve their most important business objectives.

iDNA is dedicated to working better and most effectively to ensure that no one has higher expectations of us than we have of ourselves and the communication events we produce for our clients.

iDNA adds cutting-edge business intelligence to any communications event. We help our clients impact their audiences with an experiential approach to every event; then, we validate that impact through our robust measurement system. We are constantly developing and acquiring the best tools and the best ideas to build communications with calculable results. We know how to use communications as a tool to influence businesses and key stakeholders, and we give business leaders the business intelligence instruments they need to draw best practice answers from their own organizations. Finally, we calculate results based on our clients' objectives, thereby offering a quantifiable measure of an event's ROI.

At iDNA we know that best practices in our industry are constantly evolving. It is our plan to keep our communications tool kit on the cutting edge to enhance the results of every communications event.